HUF is iconic, known for cementing the bridge between skate, sneaker and streetwear seamlessly. Everything they do and make is a direct reflection of everything that has gone into the building of HUF Plantlife Socks Worldwide. Premium lifestyle products with a strong connection to their skate roots influenced by Keith Hufnagel’s many years of travelling and love of cool threads from around the world.
HUF launched their AW20 collection with a video showcasing pieces from their latest drop.
The video was themed around the current state of life, same stuff, different day, going on a loop.
The collection features some cool standout pieces that are heritage driven but with a new twist.
The graphics seen on some of the pieces are reminiscent of 90s cyberpunk films and 70s psychedelic elements.
Some of our favourite pieces include a reversible bucket hat- plain white on one side and black “F*ck it” repeat print on the other side, and socks with F*ck it repeat print all over. Another favourite is the HUF Bit 6 Tee and crew neck featuring graphics that brings back memories of good old days using a CD Rom and MSN chat. Not to mention an Ashtray in the form of a pair of gold lips.
Check out our curation of HUF Worldwide AW20 collection on www.shopcapsul.com.
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